About the Program
In the long and glorious history of marketing, many new products have failed. Having people who shine with great marketing awareness and know how to do things better, is crucial for any organization’s overall success. A company’s future is defined by marketing plans and the result they will bring. Businesses focus on turning a new product or service into a hit. As a marketer, your role is basically to help organizations gain a better understanding of the wants and needs of their target audience of customers. They will use this information to create a product or service so good in quality and design that customers can’t help purchasing it.
If you desire to wear the hat of a marketer and be successful, there are a few useful career-builder skills you need to develop in the first place. Information is the key to effectiveness. Once you’ve acquired a decent understanding of the essentials of marketing, you will be able to put this knowledge into practice and improve the quality of your work.
UNYBT’s Marketing Major offers an effective training program designed to help learners develop a certain set of skills and expertise in four main marketing areas:
Market research and analysis
In the span of those training programs, learners will be provided with precise study information that enables them to cultivate key skills and adopt a marketing mindset. Moving from watching video lectures to reading textbooks, the course covers all important areas of which a marketer needs knowledge.
Student Learning Goals
Marketing and advertising manager
Market research analyst
More Windows of Opportunities
Other marketing branches where you can apply the newly developed skills are: brand management, market segmentation, customer relationship marketing, copywriting, content marketing, social media marketing, public relations, product design & development, and many more.
Salary and Career Outlook
The average salary for marketing managers in United States, according to the U.S. Bureau of Labor Statistics (BLS), was estimated of $127,130. The BLS predicts a 12% increase in the demand for marketing and advertising professionals from 2016 to 2022.
A BS in Marketing sets the scene for pursuing higher academic achievements, such as a Master of Business Administration (MBA) . MBA programs averagely require 1 to 2 years of commitment.
In this course, you will learn all the key principles of microeconomics. What is more, you will know how and when to apply these principles in real world situations for both personal and professional purposes. By introducing to important concepts, you will be able to develop a firm base of microeconomics awareness. This course aims to empower students to become well-educated, critical thinkers who understand, analyze and evaluate economic data. By the end of this course you will have gained a good understanding of Microeconomics and developed valuable analyzing skills to help you prosper in a highly competitive environment.
Quality of Our Program
Providing excellent study resources – open educational resources carefully selected by our team of brilliant teachers.
Getting know-how from outstanding business executives.
Setting high academic standards.